Marketing
The ‘Marketing Rocks’ vs. ‘Marketing Sucks’ Debate
Some martial arts business ‘experts’ say marketing is a must for your martial art school. Others say it doesn’t work. So, who is right? Find out in this article.
Read MoreHow To Lose The Fight Of Your Life
When you’re running a martial art school, you can no more afford to be sentimental about it than an MMA fighter can afford to get artsy about their training. Find out why in this article.
Read MoreMartial Arts Marketing Trends To Watch In 2014, Part III
In this third article installment on marketing trends for 2014 you’ll discover what forces are destroying your martial arts business, and what to do about it.
Read MoreMartial Arts Marketing Trends To Watch In 2014, Part II
Martial arts marketing trends to watch in 2014 part 2, where I discuss Google+, content and email marketing, mobile websites, and the hidden Pinterest goldmine.
Read MoreMartial Arts Marketing Trends To Watch In 2014, Part I
Martial arts marketing trends to watch in 2014 – what you need to know and do to stay ahead of the game in marketing your martial art school for all of 2014.
Read MoreWhy Christmas Is A Great Opportunity To Sell Martial Arts Memberships
Every year, I hear the same thing from martial arts instructors and school owners: “It’s Christmas, so no one is spending any money.” (Um, have you seen the stores?) “Things are going to slow down after Thanksgiving, so I’m cutting back on my marketing.” (That one always gives me a heart attack…) “I’m focusing on…
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