Retention | Martial Arts Business Daily

Are You Treating Your Martial Arts Students Like Property?

Mike Massie — Wed, 16 Nov 2016 12:25:36 +0000

Martial Arts Students Aren’t Property, So Don’t Treat Them As Such I’m sure you’ve seen those retro t-shirts that say, “Property of Such-and-Such Athletic Department.” I’ve even seen some schools adopt that design for their own shirts. “Property of Such-and-Such Martial Arts.” Students love that stuff, and I bet those schools sell them by the…

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How NOT To Treat A New Martial Arts Student With Previous Experience

Mike Massie — Wed, 16 Apr 2014 13:56:53 +0000

Want to know how to lose a new martial arts student? Humiliate them, show them no respect, and basically have no regard for their dignity. Here are three real life examples.

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The Secret to Martial Arts Student Retention

Mike Massie — Fri, 12 Jul 2013 14:49:43 +0000

You know, there’s a secret to martial arts student retention. Most people think they know what it is, but in fact they don’t. Some instructors think it’s in teaching exciting classes. Not necessarily. Still others may think it’s in keeping close ties to your students. Close, but no quite. Others may think the secret is…

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5 Sociopathic Martial Arts Instructor Personalities

Mike Massie — Tue, 04 Jun 2013 16:42:39 +0000

No matter what anyone tells you, this is a personality-driven business. For that reason (and in light of recent events), I think it’s time to discuss sociopathic martial arts instructor personalities… Although I’m sure you can come up with dozens (nay, hundreds) of horrifying examples based on your own experiences (every black belt has a…

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3 Steps to Increased Black Belt Student Retention

Mike Massie — Wed, 22 May 2013 16:12:36 +0000

How To Keep Students To Black Belt And Beyond Black belt student retention requires a lot more than just enrolling your brown belts on a six-year contract (I’m joking, but I’d bet dimes to doughnuts that there are schools that actually do this). If you want to keep your students to black belt, and long after black…

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Quickest Way To Get New Students?

Mike Massie — Thu, 11 Apr 2013 16:32:03 +0000

You know, I spend a lot of time on this blog explaining how to get new students in your martial arts school. However, there’s one really simple way to get new students that many school owners overlook or dismiss offhand… We’ll get to that in a minute. But first, let’s quickly list all the various…

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Martial Arts Curriculum Design For Maximum Retention And School Growth

Mike Massie — Fri, 22 Mar 2013 14:34:36 +0000

Improving your martial arts curriculum design will help you grow your school. Here are a few tips based on what I learned in improving my own curriculum.

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The Importance of Teaching Courtesy In the Martial Arts

Mike Massie — Tue, 16 Oct 2012 14:36:04 +0000

Here’s Why I Urge You To Teach Courtesy In Your Martial Arts School Do you teach courtesy in your martial arts school? Does it go beyond bowing at the beginning and end of class? And do you model courtesy as a character value to your students? Regardless of your answers to these questions, I would…

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How to Use a Martial Arts Character Development Program to Increase Your Retention

Mike Massie — Thu, 13 Sep 2012 10:57:07 +0000

Teaching a Martial Arts Character Development Program is Just the Beginning… As you’re probably already aware, my book on teaching martial arts character development and life skills gets rave reviews on Amazon. Martial Arts Character Education Lesson Plans for Children provides you with a complete 16-week, 32-lesson life skills and character development curriculum that you can easily…

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New Book Release: Martial Arts Character Education Lesson Plans for Children

Mike Massie — Tue, 11 Sep 2012 10:57:10 +0000

Find Out How to Skyrocket Your Retention Rates and Become a Rock Star in Your Community… Besides getting students, what’s the biggest challenge any martial arts school owner can face? That’s right – it’s student retention! Keeping students and getting parents to be raving fans of your school is the key to long-term martial arts…

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